The Association Blog: News and Resources for Association Executives

Streamlining Member Records with Membership Management Software

Posted by Allison Reilly on Aug 28, 2014 8:00:00 AM

In this issue of the Association Press, we speak with Talya Husky, the membership and conference coordinator with the Virginia Veterinary Medical Association (VVMA). Based out of Richmond, Virginia, the VVMA is a professional association for the veterinarycommunity with more than 1200 members, including both professional and student members. The VVMA's mission is to protect and the promote the interests of this community as well as to serve as a resource on the issues of animal health and welfare.

Read More

Topics: member engagement, membership solutions, membership websites, membership management, bright association press

Membership Solutions: Corporate Memberships and Member Retention

Posted by Allison Reilly on Apr 11, 2014 8:00:00 AM

Nearly every association has membership solutions to offer, but that doesn't mean every one of those solutions work. In this edition of the Bright Association Press, Andy Campbell, director or programming with the Columbus Metropolitan Club, shares member solutions that work for them and maybe work for you. In our interview, Campbell discusses how this civic organization developed its corporate membership plan, retains its members, and other membership solution tips. The association has a 2-5% yearly growth rate in its member base, and is on its way to its 1000th member. So, Campbell and the Columbus Metropolitan Club know a thing or two about great membership solutions.

Read More

Topics: membership solutions, bright association press, sponsorship, member retention

Attracting New Members and Sponsors with Your Association Website

Posted by Lamees Abourahma on Mar 13, 2014 7:26:00 AM

Communication is critical for membership organizations, and having the right tools and strategy to facilitate it is crucial. In this edition of the Bright Association Press, Christina Green, the Midwest Association of Translators and Interpretors' president shares her experience with moving to a new website platform, called Wild Apricot, and shows how the website became a focal point for the association's recruiting of members and sponsors. Listen to my interview with Christina Green here and read the script below.

Read More

Topics: member communication, bright association press, membership marketing, association marketing, wild apricot

Should your Association Offer Webinars to Members?

Posted by Lamees Abourahma on Mar 6, 2014 7:32:00 AM

Our guest for this edition of the Bright Association Press is the 2012-2014 President of the Midwest Association of Translators and Interpreters (MATI). As MATI's members are dispersed over three states (Illinois, Indiana and Wisconsin ), the association have been creative in dealing with this challenge by offering a couple of in-person events, and recently experimenting with webinars as Christina shared with us in this interview.

Read More

Topics: member engagement, member recruitment, bright association press, member retention, bright clients, association marketing, wild apricot

An Insider Look at Wild Apricot

Posted by Lamees Abourahma on Feb 28, 2014 9:28:00 AM

In this edition of the Bright Association Press, I spoke with Dmitry Buterin, Chief Apricot about the company and software. Like most Wild Apricot customers, I wanted to know about the new release and what's coming up in the development pipeline, but as an entrepreneur, I was curious to learn about the inception of Wild Apricot and what makes this software unique. Listen to Dmity's fascinating insight in this recording, and read the article below for an insider look at Wild Apricot.

Read More

Topics: bright association press, wild apricot, wild apricot partner

Using Google Hangouts for Your Board Meetings

Posted by Lamees Abourahma on Feb 26, 2014 8:29:00 AM

Meeting face-to-face might be ideal for board meetings, but it might not be feasible for associations such as the Midwest Association of Translators and Interpreters which spans over three states (Illinois, Indiana, and Wisconsin). Fortunately, we live in a time where technology is available and affordable to facilitate virtual meetings, with software such as GoToMeeting, Skype, FreeConferenceCallHD.com. Our guest for this edition of the Bright Association Press, Christina Green, talks about how her group successfully used Google Hangout for their board meetings. Here is what she shared about running virtual meetings as well as other aspects of her association management. 

Read More

Topics: member engagement, member recruitment, bright association press, member retention, bright clients, association marketing, wild apricot

How to Successfully Manage an Association across State Lines

Posted by Allison Reilly on Feb 19, 2014 8:28:00 AM

Our guest for this edition of the Bright Association Press is Christina Green, the 2012-2014 President of the Midwest Association of Translators and Interpreters (MATI). Christina is an independent translator and interpreter in Wisconsin and has been a member of MATI since it's inception 10 years ago. MATI, a chapter of the American Translators Association (ATA), is a professional association founded by and for translators and interpreters in the states of Illinois, Indiana and Wisconsin. MATI's membership has grown from 20 members to 120 since it moved to its new website about a year ago. To learn about MATI's successful transition to its new website, read MATI's website case study here. 

Here is what Christina shared with us about her membership management and success. 

Read More

Topics: member engagement, member recruitment, bright association press, member retention, bright clients, association marketing, wild apricot

Association Success Secrets from Greg Laney

Posted by Lamees Abourahma on Jan 16, 2014 4:29:00 PM

In this edition of the Association Press, Lamees chats with Greg Laney, 2013 President of Atlanta Area Compensation Association on his association's growth and effectiveness strategy. Read the interview below or listen to our 24-minute conversation.

Read More

Topics: membership and marketing solution, member communication, membership solutions, membership websites, membership management, bright association press, membership marketing, association leadership, membership website best practices, association marketing, association management