In membership-based organizations, it can be dangerous to rely entirely on membership dues for your funding. Diversifying your income with non-dues revenue puts your organization on a more solid financial footing and protects you from unexpected difficulties. In this week’s Association Debrief, we present the best association ideas for non-dues revenue, including sponsorships, donors, and other non-dues association revenue streams, how to cultivate long-term revenue-generating relationships, and the best ways to implement non-dues revenue strategies to keep both your revenue sources and members happy.Read More
The Association Blog: News and Resources for Association Executives
Membership dues are well and good, but sometimes they aren’t enough. It’s impossible to get things done without alternative association revenue sources, and to ensure the ongoing financial health of your organization, you need to diversify your revenue portfolio. This week’s Association Debrief investigates the importance of diversifying your association’s revenue stream, and top tips for developing non-dues revenue.Read More
Two major challenges of an association are donor management and association marketing, as these two challenges are never-ending with obstacles that shift from time to time. In this week's Association Debrief, we are sharing a few of the latest articles on these challenges, offering fresh advice on how your association can overcome these challenges and handle their obstacles before they change.
Membership organizations are facing all sorts of pressures in today's still depressed economic climate. Your base of support has to come from inside and outside of the group. While membership is still essential to a thriving organization, getting help from partners, vendors and sponsors is also critical.
While our economy slowly gets a little better, many people are still wary about their money. People always have that nagging feeling they could lose their job, car, and other important things. If it has to do with income many Americans are typically watchful.